CASE STUDY: CENTRAL BUCKS SCHOOL DISTRICT
Most of my clients are ongoing relationships, this project was a short-term, 4-6 month project that was solely aimed at developing creative materials to help support the school district’s push to communicate their philosophy and educational results with the district. The district superintendent realized pretty early on the weight of the material was just too overwhelming to communicate and they needed to find a solution to simplify the messaging. I was brought into this project by a PR firm I have a strong working relationship with. They were tasked with coordinating a mountain of information and over the course of 4-6 months we worked together, along with representatives from the district to develop a series of supporting pieces for the community at large. What’s presented here is probably 10% of the materials we ultimately produced, but it’s a good representation of the work we did.